In recent years, especially throughout 2023 and 2024, Artificial Intelligence (AI) has brought a significant change in the world of social media marketing on Instagram. According to a recent survey, 76% of marketers who use generative AI use it for basic content creation and writing copy. AI has become a crucial tool for Social Media Managers as it helps them optimize their Instagram presence. This article about AI in social media provides an in-depth analysis of how these technological advancements are transforming social media marketing on Instagram. In addition, we’ll provide you with a list of 5 best social media AI tools to grow your business.
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Why Use AI in Social Media? 5 Reasons
- With cutting-edge AI tools, we can now analyze trends and user engagement data to suggest content that resonates with specific audience demographics, leading to an increase in user engagement for companies.
- Predictive analytics is another area where AI is making a substantial impact, helping analyze patterns in user engagement to predict the best times to post and the types of content that are likely to generate the most interaction. AI-powered scheduling tools help increase post visibility thanks to their ability to time posts when users are most active.
- AI is also transforming Instagram advertising, offering advanced algorithms that can target ads more accurately and enhance the efficiency of ad spend. You can observe an increase in ROI on Instagram ads after employing AI for targeted advertising.
- Another exciting development is AI-driven chatbots, which have become crucial for enhancing customer service on Instagram. These bots can handle inquiries, provide product recommendations, and even process orders directly through Instagram, significantly improving customer engagement and sales conversion rates.
- As Social Media Managers, we have a treasure trove of opportunities with these AI tools that are designed for AI reel creation, talking avatars, or simply video of any kind. They provide invaluable insights and automation that not only save time but also ensure that our Instagram strategies are data-driven and highly effective. With the integration of AI in Instagram marketing, we can confidently navigate an increasingly digital world and achieve unparalleled success for our businesses.
5 Awesome AI Tools For Social Media Besides Chat GPT
1. Lift: Amazing For Editing Images And More With Unique Al Power
If you’re working with social media every single day for just your personal brand, or you're a digital creator or want to become one — the Lift app is just for you. Here’s why. With its advanced AI tools for social media, you can master the art of social media in no time. You can use such built-in AI tools like:
- MAGIC ERASER to transform photos by instantly removing unwanted elements
- BACKGROUND REMOVER to instantly remove the background from any photo in seconds and add your custom background. Add your photo, tap on it, and slide your finger to the right. Match the result with any background of your choice
- AI AVATARS will transform your selfies into a world of unique and diverse avatars.
And what’s the best? You’ll have an AI SMM assistant at any time at hand! It can generate visual content ideas, provide you with the latest social media trends, create personalized hashtags, help you with posting timing, and much more! Check out how it works:
Lift is a great app for starting to use AI in social media. Download it from the App Store and delegate all the tasks to its AI tools.
Pricing:
- Lift Pro: 4.99 USD per week
- Lift Pro: 59.99 USD per year
Did you know that you can try Lift Pro for free with a 7-day trial? It's a great opportunity to experience all the amazing features of Lift and its AI social media content creation tools. Give it a try and see for yourself how it can help you achieve your goals!
2. Cody: The Ultimate Business And Productivity Enhancer
Cody, an advanced AI assistant, is quite similar to ChatGPT. However, one of the unique advantages of Cody is that it can be customized and trained to learn about your business, team, processes, and clients using your own knowledge base. This means you can turn Cody into your virtual employee. Cody can effectively assist your business in a wide range of tasks, including answering queries, completing tasks, onboarding new employees, providing support and troubleshooting, and offering unique insights and ideas.
In addition, you can train Cody to troubleshoot any documentation-related issues for your specific business processes. And the best thing — you don’t need to give context every time.
Pricing
- Basic: $29/mo
- Premium: $99/mo
- Advanced: $249/mo
3. Runway: A Modern, Versatile Video Editing Platform
Runway Al is a browser-based video editing platform that utilizes artificial intelligence to offer a variety of tools for content creation. Actually, you can try 30+ AI tools provided by Runway to improve your social media presence.
Rotoscoping, motion tracking, audio cleanup, and other advanced features can typically be complex and time-consuming in traditional video editing software.
Pricing:
- Basic: free
- Standard: $12/ per user per month
- Pro: $28/per user per month
- Unlimited: $76/per user per month
The basic subscription makes Runway a great choice if you’re looking for a free AI tool for social media. This way, you can try it before buying.
4. Claude 2 AI: Better Than ChatGPT In Many Ways, Especially Its Free Version
Claude 2 AI represents a significant advancement in the realm of AI chatbots, developed by the AI safety-oriented startup Anthropic, based in San Francisco. This conversational AI model is distinguished by its training under Constitutional AI, adhering to an ethical framework that ensures responses are both useful and truthful. Unlike some chatbots, which are designed with a specific personality, Claude AI focuses on engaging in natural, personality-neutral conversations.
As of now, Claude 2 is accessible via a free public beta, available to users in the United States and the United Kingdom. Claude 2 was developed to provide a safer alternative to ChatGPT.safety.
5. QuillBot: Change And Refine Text Easily And For Free
QuillBot's AI-powered paraphrasing tool can improve your writing. With unlimited custom modes and 8 predefined modes, QuillBot's Paraphraser is a useful tool for anyone who needs to rephrase their writing. The tool is free and easy to use. With just a click, you can rephrase your sentence, paragraph, essay, or article. You can customize the tool to suit your needs and get the perfect reworded text.
Pricing:
- Free
- Premium: Monthly $19.95, Semi-Annual $13.33 per month, Annual $8.33 per month
The free version of Quillbot makes it a good free AI tool for social media to start with. You can go with this basic limited version to create a short text using 125 words in Paraphraser limit for AI-generated social media posts.
It’s a Wrap
When selecting an AI tool for social media, consider your goals, user-friendliness, scalability, compliance with data protection laws, and automation capabilities. It’s always good to try a few AI tools for your socials before committing to a pro version.
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