The Ultimate Guide to Instagram Post Sizes in 2024 | Lift

In today's fast-paced world, where competition for attention is at an all-time high, it's more crucial than ever to craft Instagram posts that stand out. And it's not just about having a great photo; the correct dimensions are equally essential to ensure your masterpiece is displayed flawlessly. 

Imagine sharing an awe-inspiring landscape photo with your followers, and you want them to experience every detail of the mountains' vastness. Cropping the image awkwardly to fit a square format can ruin the impact. But by using the recommended landscape dimensions, you can ensure the entire panorama is displayed flawlessly, transporting your viewers right into the scene.

Our comprehensive guide will delve into the optimal sizes for all types of Instagram posts, from the classic square format to captivating portrait shots and immersive carousels. We'll also explore best practices for Stories and Reels, Instagram's ever-growing video features, so you can create posts that stop the scroll and leave a lasting impression!

So, get ready to ditch the guesswork and create Instagram posts that are visually appealing, captivating, and unforgettable!

Instagram Post Sizes in 2024

Instagram is the perfect platform to showcase your unique content with its variety of post formats! By using the correct post size, your posts will be displayed beautifully and attract maximum engagement. Check out these key dimensions to keep in mind for 2024, and watch your account thrive!

Instagram Post Size: Square

Square: This classic format is versatile and works well for portraits, close-ups, and graphics. The recommended size is 1080 x 1080 pixels with a 1:1 aspect ratio. Instagram will compress images, so using this size ensures clarity. You can also use anything between 600 x 600 pixels and 1080 x 1080 pixels.

Instagram Portrait Size

Portrait: Ideal for showcasing full-body shots, products, or stories. Use 1080 x 1350 pixels with a 4:5 aspect ratio for the best results. A minimum of 480 x 600 pixels is acceptable.

Instagram Landscape Dimensions

Landscape: Perfect for panoramic views, group photos, or showcasing wider scenes. The recommended size is 1080 x 566 pixels with a 1.91:1 aspect ratio. While a minimum size isn't specified, maintaining this ratio is crucial.

Pro Tip: Instagram allows posts with an aspect ratio anywhere between 1.91:1 and 4:5. Note that sticking to the recommended sizes ensures your image displays fully without cropping.

Carousel Posts Size

Carousel: Carousel posts allow you to share up to 10 images or videos in a single swipe. Use the same sizing recommendations mentioned for single-image posts (square, portrait, or landscape), depending on your content.

Bonus Tips On Instagram Post Dimensions 

Additional Considerations:

• When adding text or logos to your Instagram posts, it is important to keep them within the center square area. This is because Instagram crops previews on profiles at a 1:1 ratio, and important information might get cut off if it's outside the safe area.
• File Size: To ensure optimal loading speed, it's recommended that you keep your Instagram file sizes under 10MB.
• High Resolution: Always use high-resolution images for the best quality, even if Instagram compresses them slightly.

Beyond Images:

• Instagram Stories: If you want to create captivating stories that disappear after 24 hours, use a 9:16 aspect ratio with a size of 1080 x 1920 pixels.
• Instagram Reels: Similar to Stories, Reels are full-screen vertical videos. To create a Reel, use the same 9:16 aspect ratio and 1080 x 1920 pixels dimensions.

Some more bonus tips:

• Most importantly, prioritize quality over quantity. High-resolution images and videos will give your profile a professional look and enhance your brand's credibility. Looking to ensure your Instagram posts are top-notch? Look no further than the Lift app! Say goodbye to the stress of guessing the right dimensions—Lift has got you covered. Trust us for the best quality posts every time. Download here.
  
  

• To keep up with Instagram's ever-evolving landscape, stay updated on recommended post sizes. And don't be afraid to experiment and analyze what works best for your audience. Tools like Instagram Insights provide valuable data on post performance so you can make informed decisions.

Wrapping Up On Instagram Post Dimensions 

To ensure that your Instagram posts look their best and grab maximum attention, it's important to follow these guidelines. Consistency is the key to success. Choose a style that aligns with your brand and stick to the recommended sizes for a polished and professional look. Keep in mind that these tips will help you achieve your desired results in 2024.

Read more:

• How To Change Background Color On Instagram Story in 3 Working Ways
• Unique Instagram Story Templates by Lift