Who knew what started as a photosharing app would become one of the most crucial platforms for marketers? Besides personal accounts for family interaction, Instagram has over 200 million businesses on the platform. But more business accounts also mean more competition and effort to be among the best. Thus, working on your Instagram growth is essential to reach more potential customers than competitors.
So, we have combined 22 tips on how to grow on Instagram with a secret bonus tip that promises results.
Let’s take you through all of them briefly.
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How To Grow On Instagram in 2024: Tips And Best Practices
Growing your Instagram in 2024 involves understanding the latest trends and tailoring your approach to the evolving algorithm. Here are some key tips to consider for Instagram growth:
- Use high-quality visuals: Invest in good lighting, editing tools, and visuals that are visually appealing and represent your brand well. We recommend downloading the Lift app—an all-in-one tool for showstopping content.
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Lift: The Preferred Choice of 10M Creators Create Reels in minutes. Remove background. Erase objects & people. Fonts and text styles. Reels & Stories templates.
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- Niche down: Instead of trying to appeal to everyone, focus on a specific niche where you can build a dedicated following. This allows you to tailor your content to their interests and provide more value.
- Research trending topics and hashtags: Utilize tools like Instagram Insights, Google Trends, and popular hashtags to discover what's trending and incorporate them into your content. Besides that, invest in some great AI tools for video-making.
- Post consistently, but don't overdo it: Aim for a regular posting schedule (e.g., 3-5 times a week), but don't flood your audience's feed. Find a balance that works for you and your audience.
- Embrace Reels: Short, engaging video content is crucial. Focus on trends, informative snippets, or behind-the-scenes glimpses. Aim for 5-7 seconds initially to grab attention fast.
Related: 10 Simple Working Ways To Get More Views On Reels
- Repurpose your content: Share your Instagram content on other platforms like TikTok, YouTube, or Facebook. This expands your reach and attracts new audiences.
- Use storytelling: Craft engaging narratives that connect with your audience on an emotional level. This makes your content more memorable and encourages engagement.
- Focus on accessibility: Use alt text for images and captions on videos to grow organically on instagram. This will make your content accessible to everyone, including those with disabilities.
- Run polls and ask questions in your stories: Encourage your audience to participate in interactive elements to spark conversation and boost engagement.
- Host live sessions: Go live to connect with your audience in real-time, answer questions, and build a stronger relationship.
- Respond to comments and messages promptly: Show your audience you care about their feedback and opinions by responding to comments and messages without delays.
- Join relevant communities and conversations: Participate in conversations happening in hashtags and groups related to your niche to connect with potential followers.
- Write compelling captions: Use storytelling, humor, or intrigue to grab attention and make people want to read more.
- Use location tags and relevant hashtags for Instagram growth: This helps people discover your content when they search for specific locations or topics.
Check out these niche-relevant hashtags for Instagram Reels, fashion, and travel.
- Run targeted ads: If you have the budget, consider running targeted Instagram ads to reach a wider audience and attract new followers.
- Promote your Instagram across other platforms: Share your Instagram content on your website, email signature, and other social media profiles.
- Understand the algorithm: Stay updated on the latest algorithm changes and adapt your content accordingly. Focus on creating valuable, engaging content that encourages interaction.
- Diversify your content: Experiment with different formats like Stories, Lives, and IGTV alongside Reels and feed posts. Keep your audience engaged and cater to their preferences.
- Interact with your audience: Respond to comments, answer questions, and participate in relevant conversations. Build a community, not just a following.
- Collaborate with other creators: Partner with relevant influencers for cross-promotion and reach a wider audience.
- Optimize your profile: Craft a compelling bio, use relevant keywords, and highlight your niche. Include a clear call to action and link to your website or other platforms.
- Promote your Instagram offline: Share your QR code on other platforms, websites, or even physical materials like business cards. Let people know where to find you easily.
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Lift: Choice #1 of 10M Creators Create Reels in minutes. Remove background. Erase objects & people. Fonts and text styles. 1000+ Reels & Stories templates.
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Bonus Tip From Lift: How To Grow Instagram One Hour A Day
Growing your Instagram account doesn't have to take over your life. You may have spent countless hours or even days with little success, but fear not; this is a common experience for all users. The good news is you don't have to sacrifice all your time. Plus, there's no need to start from square one.
Want to hear some fantastic tips to help skyrocket your Instagram account? Here are three to get you started:
- Engage with your followers! It's key.
- Stay on top of trends with a thorough analysis.
- Check out Reels for some killer inspiration.
With these tips, you can take your Instagram to the next level with confidence and sincerity. Scroll left!
It’s a Wrap
Remember, growing your Instagram takes time and effort. Be patient, experiment, and adapt your approach based on what works for your niche and audience. We hope these tips help you grow your Instagram in 2024!
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